“A lavish package released for Record Store Day (Saturday 22nd April 2017), on double vinyl LP, CD, or download, accompanied by a 28 page comic illustrated by Francisco Maldonado and Oscar Blanco. The album features the apparently unlikely pairing of underground musician Ruben Vine and well-known actor Michael Jayston, known for his role in Shakespeare productions, historical dramas, soaps, sitcoms and Doctor Who.
What we have here is a sort of allegorical punk rock opera, with Ruben Vine’s heavy-hitting music punctuated by scene-setting narrations from Michael Jayston. The music draws largely from punk, metal, classic rock, and hard-edged alternative rock, whilst taking on board ideas from beyond the rock sphere and also combining rock subgenres in a creative manner. Swallowed by the Mainstream blends lazy, hazy psych-rock with choppy post-punk riffage. Gossips employs strings and piano for a sophisticated artistic touch. The Journey is another string-led piece, most akin to chamber pop, featuring a catchy chorus alongside a pro-underground, pro-free thought manifesto narrated by Michael Jayston. Modern Lament sets punky vocals to an inventive orchestrated arrangement.
The theme of the album and its accompanying artwork celebrates underground creativity over mainstream blandness. The story is set in a dystopian world populated by ‘junkie consumers’ who blindly follow the messages pumped out by the cathode ray tubes that double as their own heads. It is the job of the underground heroes, led by Ruben Vine himself, to combat the morass of banality, violence, prejudice, greed and environmental destruction that is the norm among these people. Ruben Vine urges creative people to take control of their own destiny by embracing the DIY philosophy, as an antidote to the corporate music industry dictating people’s tastes.”